The next frontier of a musical experience may well happen inside a specially designed virtual reality headset. Developers like Oculus, Microsoft, Samsung, and Sony are…
Ariel Hyatt specializes in digital public relations. She has caught the attention of CNN, Wired, Billboard, Hypebot, and the Washington Post with her unique brand…
In the last four months three new streaming platforms were launched: Apple Music, Tidal, and Google Play Music. Others, among them YouTube, Deezer, and Rdio,…
They say that money can’t buy happiness, but it can buy likes, views, shares, or followers. From the beginning of social media, users have sought…
The music industry once again is on the tipping point of another digital transformation, this time moving away from CD’s and downloads and into the…
On March 25th, 2014 Facebook made news again. Following the nineteen billion dollar purchase of high tech startup WhatsApp in February, Chairman and CEO Mark…
On December 12, 2013, Beyoncé released her fifth studio album exclusively on iTunes without any radio promotion, roadside billboards, or viral campaigning. By the end…
Spotify began as a Swedish online music streaming application that launched in Europe in October 2008. By integrating years of technology advances into their product,…
The Coca-Cola Company has been associated with the Olympic Games for over eighty years and the partnership is building momentum. The company unveiled this year’s…
Less than ten years ago, Harvard student Mark Zuckerberg developed Facebook. Since then, many books, an Oscar winning movie, and, of course, the Internet have…
Aedhmar Hynes is a world leader in new media communications. As CEO of Text 100, she has won numerous prizes, and most recently the World…
The purpose of this article is to suggest some reasons for the failings of social media, as well as to offer suggestions for its better…
Google announced a new addition to its roster of digital offerings, Google Music. This long awaited service followed trials of its beta version (see MBJ,…