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Music Business Journal

Berklee College of Music

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Month: May 2010

Posted on05/30/201004/27/2011

Editorial May 2010

Spring is here, just in time for this latest issue of the MBJ. It is my distinct pleasure to introduce you to our current crop…

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Posted on05/29/201007/09/2019

TV Award Shows: A Young Producer’s Experience

Producing an event is like preparing a multi-course meal. You have to plan ahead by purchasing all the ingredients, acquiring the right tools and allowing…

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Posted on05/23/201003/22/2011

A 20/20 Marketing Vision-An Interview with Michael King

Michael King recently authored Music Marketing: Press, Promotion, Distribution, and Retail (Berklee Press, 2009). He is Berkleemusic’s Associate Director of Marketing and co-created, with Ramal…

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Posted on05/21/201003/22/2011

The Greening of the Music Industry

Escalating greenhouse gases and worrisome climate changes are causing more people and businesses from around the world to address old and shortsighted practices that are…

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Posted on05/20/201004/27/2011

Emerging Business Models: Adva Mobile

A phone is perhaps the most personal item a person owns. In many instances, it is more valuable than your purse, wallet or keys, and…

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Posted on05/17/201004/19/2011

The Cutting Edge of Mobile Music

Japan has always been known for its forward thinking in electronic gadgets. Most notably, Japanese cell phones always catch the attention of electronics enthusiasts from…

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Posted on05/15/201004/19/2011

Making Music For Music’s Sake–In France and the Rest of the World

In the current economy, people have to choose where to spend their money and seem to be affording recorded music less and less. There is…

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Posted on05/08/201008/12/2011

Lollapalooza: An Appreciation

When I first arrived in Chicago in the summer of 2008, I knew it would be a musical experience unlike any other. I was a…

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Posted on05/04/201008/12/2011

Steven Day of Skaggs Family Records

Grieving an Industry and Moving On Illegal digital downloads started tearing the recorded music business apart after Napster, but the old model is not yet…

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Mission Statement

The Music Business Journal, published at Berklee College of Music, is a student publication that serves as a forum for intellectual discussion and research into the various aspects of the music business. The goal is to inform and educate aspiring music professionals, connect them with the industry, and raise the academic level and interest inside and outside the Berklee Community.
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