Brands and the Future of Music

Most brands need to rejuvenate themselves periodically, and this is especially true when their commerce is directed to a younger demographic. Music is a catalyst…

Berkleeā€™s Open Music Initiative

In early June Berklee announced the beginning of the Open Music Initiative (OMI), a collaboration between the Berklee Institute of Creative Entrepreneurship, the M.I.T. Media…

Pandora’s Evolution

Of late, the sustainability of streaming giant Pandora has become questionable. Losses are fivefold what they were a year ago, even though revenue has grown…

The Spell of Virtual Reality

The next frontier of a musical experience may well happen inside a specially designed virtual reality headset. Developers like Oculus, Microsoft, Samsung, and Sony are…

Music in the Twilight Zone

On March 25th, 2014 Facebook made news again. Following the nineteen billion dollar purchase of high tech startup WhatsApp in February, Chairman and CEO Mark…

Record Labels and the JOBS Act

The largest providers of capital in the music business, the major record labels, have been devastated over the last decade by the disruption of their…