Month: november

Full Text:

Recently, Irving Azoff who built Front Line and Barry Diller of Ticketmaster sat down together to discuss options for the two companies to join. After round the clock negotiating, the two companies came to an agreement, which turned Ticketmaster into Ticketmaster Entertainment and put Azoff as CEO of the new combined company. People in the industry are predicting that this is a move that will make waves, and with Azoff leading this company is in a position to exceedingly well. This move helps to put Ticketmaster in a better position to go up against its competitor Live Nation, and will allow the company to be involved in more aspects of business than just ticketing and distribution. Azoff see this merger as a way to help and serve both the artist and the fan, and with Front Line’s success and Ticketmasters data they have the potential to know and really understand who their artists fans are.