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Promoters for concert venues around the country are looking for new and innovative ways to market and sell their shows. While concertgoers still turn to TV, radio, and print advertisements to get their information on upcoming events, websites and email are becoming increasingly more vital to reaching consumers for these venues. A main reason people do not attend shows is because they do not know about it, so making people aware is the first step to selling a ticket. Email lists are an obvious and very popular method. Venues have started to upload 30-second to minute-long videos to their websites. Many have created Facebook and MySpace pages and on other social networking sites. Madison Square Garden is looking to create their own online social-networking site. Along with the MSG, it would serve for other venues under MSG Entertainment like Radio City Music Hall, WaMu Theater at MSG, Beacon Theatre, and Chicago Theatre. The concept behind the site will be to connect concertgoers so they can talk before events, during events, and post after an event has taken place posting photos or sharing information on how and where to get tickets. Ticketmaster is helping arenas in the mobile area by providing text messaging alerts to consumers.